How Allbirds Became A $1.4 Billion Sneaker Start-Up

Source: CNBC

The simple wool shoe started as a Silicon Valley favorite and has spread to Hollywood and beyond.

In 2012, Tim Brown called it quits on an eight-year professional soccer career that included a trip to the 2010 FIFA World Cup as New Zealand's vice captain. After retiring, one thing from Brown's playing days would not stop bugging him: the sneakers. Throughout his playing career, Brown's teams (he played in the U.S., Australia and New Zealand) were sponsored by big-name sneaker manufacturers like Adidas and Nike. But Brown felt the sneakers he wore on and off the field were often too flashy, awash with too many different colors and packed with corporate logos. He wanted something simpler. So, he decided to make his own.